Don’t You Forget About Me

Toxic fandom, the Internet, and mid-life

Elizabeth Spiers
4 min readMar 31, 2022
Photo by Franck on Unsplash

Thanks to Rusty Foster’s addictive and hilarious newsletter, Today in Tabs, I just read this completely bonkers story about TikTok influencer William White**, a 22-year-old who sings 80s songs, and whose primary fan base is apparently women of (more or less) my demographic: middle-aged moms. You really have to read the story to understand how over-the-top this situation is, but the short version is that White has a huge fan base of women old enough to be his mom who send him gifts and money regularly and have developed a toxic parasocial relationship with him where some of them wreck their own lives if he doesn’t acknowledge their gifts or takes a day off from the Internet. Some of them have been stalker-y and crossed obvious boundaries — showed up at his house, etc.

I don’t have a coherent thesis about this, but I have some thoughts, and many, many questions. I cannot relate to obsessing over any total stranger on the Internet (Hollywood celebrity, TikTok influencer, whatever) but since I am in the 40 to 55 year old mom demo, I’m trying to understand what is going on here. Some hypotheticals:

  1. There are people my age who still don’t fully understand social relationships on the Internet because we didn’t grow up with smartphones glued to our palms. I’m 45, and the first time I…

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Elizabeth Spiers
Elizabeth Spiers

Written by Elizabeth Spiers

Writer, NYU j-school prof, political commentator, digital strategist, ex-editor in chief of The New York Observer, founding editor of Gawker